Top 10 Website Heatmap services for Eastern Europe

2026. Crazy Egg connected to Google Analytics



Crazy Egg, a popular service for creating website heatmaps and A/B testing, has launched an integration with Google Analytics 4 (GA4). The developers say that the GA4 interface for analyzing traffic reports is clunky, difficult to read, and requires hours of setup. The new integration allows to use existing GA4 data to generate traffic reports - but in Crazy Egg's convenient and simple web analytics dashboard. To do this, simply connect your Google Analytics account to Crazy Egg in the web analytics dashboard. Additionally, the service has introduced an Instant Heatmaps tool, which automatically collects click activity data for the past 30 days. With it, you can quickly get an initial overview of click activity across all your pages. You can then drill down to Crazy Egg's full heatmap reports when you're ready to analyze any page in detail.


2022. Hotjar optimized website heatmap analysis



Website heatmapping service Hotjar, has unveiled more flexible screenshot tool, allowing you to visualize your customers' interactions with dynamic content, such as drop-down lists or pop-ups. Besides, you can now use regular expressions to identify new patterns on sites with complex URL structures. For example, regex queries can be used to analyze pages with similar designs but different URLs. You can also easily transition from signal detection in Heatmaps to their exploration and application in Recordings. To do this, select the "View Recordings" tool on any heatmap to immediately access a filtered list of relevant sessions.


2020. Microsoft launched own web analytics service, Clarity.



Microsoft has introduced its own visual web analytics service, Clarity. It's a free product, providing unlimited access with no additional fees, whether you're tracking one user per day or a million. It's suitable for small businesses, website owners, marketers, conversion optimization specialists, and developers who want to evaluate how users and visitors interact with their website. Its interface is divided into three main areas: analytics dashboard, heatmaps and session replay. The analytics dashboard is fairly basic, but offers a number of unique KPIs not found in other platforms (such as "Aggressive Clicks") and quick links to session recordings beneath each displayed KPI. The heatmap tool segments sessions by device and shows the most popular page elements. Using Clarity's session recording, you can review user sessions one by one. Each record contains metadata such as the user's location, operating system, browser, and some session data such as the number of pages viewed and the time spent on the site.