Sales Creatio

2021. Creatio improved customer chat and email newsletters



Creatio has released new versions of its low-code platform and CRM products. The update focuses on further developing user tools for managing business processes and dynamic cases. Customizable tooltips have been added to cases, and group tasks in processes are now easier to work with. The developers also continued to expand the out-of-the-box functionality for automating sales, marketing, and customer service. In the chat processing module, operators can now transfer chats to other departments and receive push notifications about new messages. Facebook Messenger chats now handle messages sent in guest mode better. You can now set custom limits for daily email sending. This mode reduces the load on the website and optimizes the work of employees processing email feedback.


2021. Creatio raised $68M in minority investment



Creatio, a leading developer of low-code platforms for process management and CRM, has raised $68 million in minority investment to strengthen its leading position in the international low-code market. The lead investor was Volition Capital, which invests in high-growth technology companies developing businesses in North and Latin America. Horizon Capital, a fund with over 25 years of experience supporting growing companies in Europe, acted as a co-investor. It is important to emphasize that the company's team, management, and strategy, as well as its product vision and commitment to delivering exceptional customer experiences, remain unchanged.


2020. Low-code new features in Creatio 7.17


Low-code is the hottest buzzword this IT season in the Western market. It means users can create applications and configurations themselves, without any programming knowledge. Terrasoft, which sells its Creatio system in the West, has decided to introduce domestic businesspeople to this concept. The latest update, Creatio 7.17, adds many new tools for creating your own pages, sections, and applications using your imagination and a mouse. You can see how it's done in the video. Additionally, the new version adds pivot tables for analytics, mobile app approvals, multi-instance subprocesses in the BPM editor, and a new ML model that recommends products that customers are most likely to purchase.


2020. Creatio expanded its partner management system



Creatio has added new PRM (Partner Relationship Management) functionality. It includes a out-of-box partner portal, flexible partner program settings, personalized price lists, partner fund management, end-to-end processes for automating joint marketing and sales, and a low-code platform for flexible customization of the system's functionality based on the company's goals and objectives. The partner portal is part of the platform and can now be used in conjunction with any product in the Creatio CRM line. By integrating partners into a unified Creatio information environment, the portal enables the organization of end-to-end marketing and sales processes through the partner network, as well as service support for partner organizations.


2019. Terrasoft changed its platform's name from bpm'online to Creatio


Terrasoft has changed its strict business process name, bpm'online, to the freer, more creative Creatio. The company's core products are now called Sales Creatio, Marketing Creatio, and Service Creatio. According to Director Katerina Kostereva, "the new name, Creatio, reflects our vision of a world in which any business idea can be automated in minutes." The idea is that every user and manager can become a developer, capable of quickly automating necessary tasks. The new name will also apparently help the company better market itself internationally. But the most interesting thing is how Terrasoft celebrated this rebranding: 160 of its employees parachuted.