CRM software for Georgia

2022. Georgian CRM startup HawX already operates in 27 countries



HawX, a startup founded by Giorgi Tsutskiridze and appeared on the international market about two years ago, offers businesses CRM (Customer Relationship Management) technology solutions. The company is already present on five continents and helps e-commerce businesses operating in 27 countries effectively communicate with customers. HawX's solutions include everything necessary for effective communication with customers. This includes research and user behavior analytics, as well as segmentation based on this research, personalized offers, loyalty programs, and many other tools. These are precisely the solutions and services that every business needs to grow, increase sales, and, most importantly, retain customers. The startup is focused on the international market and does not currently operate in Georgia.


2022. Garibashvili invited Salesforce to Georgia



Prime Minister Irakli Garibashvili and Amy Weaver, President of the American company Salesforce, discussed Georgia's transformation into a global and regional multifunctional hub for technology and innovation during a meeting in Davos. During the meeting, the two discussed Georgia's favorable investment climate, as well as the possibility of opening an information technology center and providing related services in the country. Garibashvili invited Weaver to Georgia to gain a first-hand understanding of the country's business environment. Salesforce is a leading software company. Its flagship product is a customer relationship management system (CRM) delivered as a cloud service.


2021. SMART Business recognized as Microsoft Partner of the Year in Georgia



SMART Business announced its victory in the 2021 Microsoft Partner of the Year award in Georgia. The developer was recognized among leading partners worldwide for outstanding achievements in innovation and the implementation of solutions based on Microsoft technologies. SMART business provides services for the development, implementation, and support of ERP and CRM systems, as well as systems based on predictive analytics and artificial intelligence. For 12 years, it has been consulting with clients and developing its own solutions based on Microsoft products. This is the fourth consecutive year that the company has received the Microsoft Partner of the Year award. The Microsoft Partner of the Year award is presented to partners who have developed and delivered innovative solutions based on Microsoft technologies over the past year. The awards are categorized, and the winners were selected from more than 4,400 nominees from over 100 countries.

2020. Bank of Georgia automated its internal service on the Creatio platform



Bank of Georgia, one of the largest and most innovative commercial banks in Georgia, built a Service Desk on the Creatio platform to automate its internal service. In the first year after implementation, the number of processed requests increased by 127%, and the bank's team now processes approximately 1,000 requests daily. Service Desk Creatio's target users included various departments of the bank, including support, development, customer service, and IT security. The project included integrating Creatio with the bank's internal tools, setting up an end-to-end request processing process, launching a self-service portal, and much more. The implementation was carried out by a joint team of the client and Sales'Up, a partner of Terrasoft Ukraine.